The Anaphylaxis Campaign, together with the multi-award winning production company Bare Films,  has produced #TAKETHEKIT, alerting severely allergic young people to the importance of carrying their Adrenaline Auto-Injector (AAI).

In a survey carried out by the Anaphylaxis Campaign, an alarming 44% of 15-25 year olds admitted to not always carrying their AAI.

The extreme pressures on teenagers to ‘fit-in’ and seem ‘normal’ can lead to not carrying medication with them at all times, a risky and potentially life-threatening action.

There are various discreet ways in which you can carry Adrenaline Auto Injectors, which are listed in this Blog post.

For more advice on living with allergies visit the Blog.